Description: Learn how to promote your products online using Google tools. We’ll show how local brick-and-mortar businesses can list products on a Google Business Profile. We’ll also cover Google Merchant Center, a no-cost tool that allows both e-commerce and brick-and-mortar businesses to create free Product Listings on Google.

In this session we’ll show you how to:

• Highlight products on your Google Business Profile

• Use Pointy to promote in-store inventory with your point of sale system

• Use Google Merchant Center to showcase in-store and online product inventory