Description: In our comprehensive workshop. We'll explain the inner workings of Google Search and guide you through enhancing your website’s visibility using Search Engine Optimization (SEO) techniques. Additionally, the session will introduce you to essential tools such as Google Business Profile, Google Trends, Search Console, and Google Ads, among others. Equip yourself with the knowledge to leverage these platforms effectively, ensuring your business stands out in the digital landscape.

In this workshop we’ll discuss best practices for:

• Improving your website’s visibility in Google’s organic search results, on all devices

• Creating a free Google Business Profile

• Advertising your business on Google