Description: In this seminar, participants will learn about the key metrics that matter in marketing and how to use them to optimize their campaigns. By measuring the right metrics, businesses can make data-driven decisions to improve their marketing strategies and see better results. This seminar will empower participants to stop wasting time and money on ineffective marketing and start using metrics to drive success.

In this session, you’ll learn:

• What metrics to review depending on your goals

• How to apply the insights from your data

• What to review to make sure content and campaigns are getting you closer to your goals